The Vision

Mission Statement

At General Sports, our mission is to use the power of sports and entertainment to help our clients build relationships with their clients, customers, employees and the community. We believe that there is no better way to build relationships than through leveraging the power of sports and entertainment. We pledge to pursue our mission with professionalism and integrity, and by setting high performance standards that challenge us to excel.

Company Philosophy

It is our policy to cultivate and nurture our relationships with clients through accessibility and open communication, creativity, energy, and an intensive bottom-line focus on our client’s goals, objectives and values.

Our clients work with us because of our expertise in customer service and building relationships, because we offer the strongest networking opportunities in the sports and entertainment industry, because of our experience in negotiating and marketing from both sides of the table, and most importantly, because of our ability to maximize the value of their sports and entertainment investments and grow their business.