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Minnesota Twins Retain the Services of General Sports Alliances for Sales Consulting Expertise

DENVER, CO — (January 17, 2008) — General Sports Alliances (GSA) has been retained by the Minnesota Twins to provide sales consulting expertise. Specifically, GSA will develop customized high level sales and collaterals integral to securing major sponsorships for the new ballpark. The Twins new ballpark is set to open in the Spring of 2010. With GSA's intimate knowledge of the sponsorship sales industry, the Twins will be well positioned as they begin selling major sponsorship platforms, including naming rights, for the new ballpark.

About General Sports Alliances
Based in Denver, CO, General Sports Alliances (GSA) is a national sports marketing firm that specializes in sponsorship and sales representation. GSA offers a broad spectrum of consulting services desired by North America's premier sports and entertainment properties. GSA's client list is diverse and encompasses professional sports organizations, high-profile entertainment properties and major public venues throughout the country. Current clients include the Minnesota Twins, Washington Nationals, Atlanta Falcons, Golden State Warriors, Live Nation, CoCo Key Water Resorts and the Detroit Metropolitan Airport.

For more information about GSA, visit www.gsalliances.com or contact Laura Bunte, Director of Marketing, at (303) 713-8494.



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